A PPC (Pay Per Click) campaign offers the highest degree of flexibility compared to all other internet and indeed, traditional forms of advertising opportunities, being fully scalable and immediately measurable.
In developing bespoke Pay Per Click campaigns, im genius works through a range of steps to maximise clients' return on investment (ROI), including:
Our professionally executed PPC campaigns manage the placement of highly targeted, effective ads across search engines, online advertising networks and content websites exactly where your potential customers are looking. im genius determines the breadth of the potential audience for our clients' PPC campaign through geographical region, as well as language. With effective conversion tracking, we can calculate your ROI by tracking traffic into leads, and all the way through to a sale or subscription for your business.